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ABOUT US
Who We Are
What We’re About
Founded in 2015, Pinch Social is Toronto’s leading boutique agency specializing in Social Media and Digital Strategy. We also organize and host Social Media Week Toronto and specialize in social-first events and live experiences.
We have worked with organizations big and small across all sectors and industries including retail, consumer products, hospitality, media and entertainment, fashion, business-to-business, professional services, healthcare and more.
We have a passion for mission-based marketing, and lifestyle brands that advocate for wellness and social good.
What makes us unique? More than a creative agency – we’re fully analytics and results-driven, and use a data-based approach in all we do. For us, social media is a daily science experiment, and we continuously feed those insights back into the process.
We’re left brain and right brain. We’re whole brain
Founder, Managing Director & Lead Strategist
Michelle Pinchev
Partner & Accounts Director
Elle Bulger
Sr. Manager, Social Analytics, Strategy, & Account Lead
Andrew Mcintosh
Sr. Social Media Account Manager
Gia Senese
Social Media Manager & Account Coordinator
Shamim Aghar
Director, Paid Media
Julia Manoim
Account Lead & Strategist
Delainey Ives
Graphic Designer, Creative Lead & Strategist
Vicky Pham
Creative Lead & Video Editor
Johnathan Dutt
Copywriter & Community Manager
Kaitlyn Gardner
Sr. Social Media Account Manager
Shannon McMullin
Account Lead & Community Manager
Chloe Onilla
Social Media Manager & Account Coordinator
Ellie Perrier
Events & Project Manager
Tawny Dhaliwal
Junior Barking Advisor
Chief Woof Officer
Director of Snuggles
Albus
Attention Seeking Specialists
Gon & Killua
Directors of Meowing
Walter & Cleo
Junior Barking Advisor
Ginny