Pinch Social

CBC Metro Morning Interviews SMWi Toronto Executive Director

Founder & Lead Strategist of Pinch Social, Michelle Pinchev, appeared on air with CBC and Metro Morning on the week of SMWi Toronto. Missed the interview and want to learn Michelle's insights and thoughts on bringing Social Media Week back to Toronto? Watch the video below and...

#WeTheNorm: A Conversation with Councillor Norm Kelly

It has been said that millennials, brands and social media marketers could all learn a thing or two from 74 year-old city Councillor Norm Kelly. His twitter presence has taken Toronto by storm and even captured the attention of followers around the world. Since 2014, “Norm” has made headlines for...

6 Questions with SMWi Toronto Board Member, Jamie Michaels

Jamie is the Head of Brand Strategy at Twitter Canada, where he partners with top marketers to build ideas that create impact during moments that matter.  He is an award-winning marketer specializing in brand strategy, digital marketing and social media. Prior to joining Twitter, Jamie was the Director of...