Pinch Social

Top Toronto Instagrammers to Follow

Many of us follow social media to find out about the next big thing. Luckily, Toronto is filled with Instagrammers highlighting different aspects of the city we live in and love. From photography, to beauty and fashion to all the amazing #TorontoEats, Toronto is buzzing...

7 Social Media-Worthy Food Joints to Try on King Street West

It is no secret that Toronto’s entertainment district is home to some superb food joints, and social media is key for the development of their reputation and for Torontonians finding them.  At Pinch Social, we often say “phone eats first!” - because food can be...

7 Social Media & Health/Wellness Resolutions for 2017

With 2017 underway, It’s time to get those new year’s resolutions in order. Here are 7 ways you can become a social media rockstar AND take care of your well-being in 2017: 1. Tweet 1 relevant article everyday You don’t have to come up with witty tweets...

Pinch Social & the 12th Annual #AndyKimChristmas Concert!

This year, we at Pinch Social are proudly partnering with the #AndyKimChristmas concert - a benefit concert that showcases Canadian musical talent founded by legendary musician, Andy Kim. (You will recognize Andy Kim’s top hits including Sugar Sugar, Rock Me Gently and Baby I Love...

Pinch Social talks Snapchat with 24 Hour Toronto

Pinch Social’s Founder and Lead Strategist Michelle Pinchev recently shared some insights with 24 Hour Toronto’s Sean Fitzgerald about Snapchat in this fun article particularly tailored to the over 30/professional crowd. With reportedly over 150 million daily users and more joining by the day, Snapchat is well-established as a social...

15 Women to Watch at SMWi Toronto

15 WOMEN TO WATCH AT SMWi Toronto  One of the greatest aspects of #SocialMedia is the diversity of thought leadership behind it. As a new and quickly developing field, it transcends many traditional social and cultural boundaries. We at SMWi Toronto are proud to have such...

On Twitter Being a Marketing Tool

Guest Writer, Rashi Bindra The social media space continues to evolve and emerge with many platforms which we feel we need to have. We spend more time integrating these platforms in our marketing mix and less time in understanding which tool works best for our brand,...